Waitrose, one of the UK's leading supermarkets, has announced a multi-year partnership with Uber Eats, offering customers grocery deliveries in as little as 20 minutes. The offering will be rolled out to over 200 stores across the UK by the end of next month, with five initial London locations already offering customers the chance to search and order from a range of thousands of products using Uber’s advanced technology.

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Waitrose executive director James Bailey said: “We want more and more people to enjoy the quality and taste of Waitrose products as and when they want it. On-demand grocery shopping continues to grow in popularity with our customers and partnering with Uber Eats means we have even more flexibility to be there for them whenever they need us.”

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Uber Eats UK head of commerce Alex Troughton added: “We are delighted that Waitrose is joining the Uber Eats platform across the UK from today. Our partnership is the ultimate in modern-day food shopping, combining the benefits of technology, convenience and speed with premium quality and huge product choice. It is the latest step in Uber Eats’ mission to help customers get anything they want, in a matter of minutes, at the touch of a button.”

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The new venture builds on Waitrose’s current partnership with Deliveroo, with Uber Eats currently partnering with several supermarkets including Sainsbury’s, Asda, Co-op, Iceland and Morrisons. According to Deliveroo, on-demand grocery deliveries accounted for 11% of its revenues in the first half of its financial year, up from 9% a year earlier.

Sources: https://internetretailing.net/waitrose-deliveroo-partnership/