Shopify has announced the launch of a new feature that will revolutionize the way merchants create and showcase their products online. With the new 3D scanner feature, merchants can now create lifelike 3D models of their products directly in the Shopify app on their mobile device. This new feature is available to all merchants, and will dramatically change how we buy and sell online.

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The 3D scanner feature is available on iOS 17 and is designed to be user-friendly and easy to use. The in-app experience guides users through the process step by step, ensuring that anybody can effortlessly craft lifelike representations of their products in under 20 minutes—no 3D modelling experience required.

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The 3D models created with the Shopify app are more than just an exciting new way to represent products and set brands apart from the competition. They are also an impactful asset that can boost customer confidence and conversion rates while reducing returns and customer service inquiries.

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Creating 3D objects with Shopify is as simple as updating your iOS device to iOS 17 and then installing or launching the Shopify app. From there, users can click on the icon to go to their product overview page, select an existing product or touch + to add a new product, select Add Media, then tap 3D scanner, and follow the steps on screen to capture their object. Once the object has been captured, users can review and add it to their product.

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The benefits of creating 3D product models are numerous. It saves merchants time and money, as 3D object modelling for ecommerce has been historically complicated and expensive. It also boosts buyer confidence and conversion rates, as customers can see the product from every angle at full scale and in high fidelity. Finally, it minimizes returns and customer service demands, as customers can more easily understand products and imagine them in their lives.

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Shopify has given merchants the ability to transform how customers experience their products digitally. With the Shopify mobile app, merchants can manage orders, products, staff, and customers—from their desk, their couch, or anywhere in between.

Sources: https://www.shopify.com/blog/shopify-app-3d-scanner