Nosto, a leading provider of artificial intelligence-powered personalization and merchandising solutions, has announced a partnership with Shopware, a leading e-commerce platform. The partnership will give Shopware merchants access to Nosto’s Commerce Experience Platform (CXP), which helps to enhance stores with an intelligence layer that processes customer and product data to understand intent and affinities while predicting future behaviors.

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Jim Lofgren, CEO of Nosto, said in a statement, “With both companies expanding rapidly in the global e-commerce space, it made complete sense to enable our joint clients with the easiest possible integration for access to real-time, AI-powered segmentation, personalization, search, and merchandising on the Shopware platform.”

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The partnership will allow Shopware merchants to benefit from Nosto’s AI-powered personalization and merchandising solutions, which are designed to help them unlock growth through end-to-end personalization and commerce experience management.

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Stefan Hamann, co-CEO of Shopware, said in a statement, “I'm convinced that the partnership with Nosto as a provider of a key technology within our ecosystem will help us make Shopware even more popular on a global scale.”

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The partnership between Nosto and Shopware is the latest in a series of collaborations between the two companies. In June 2021, Bloomreach and Shopware partnered to help businesses personalize digital shopping experiences. In September 2021, Nosto integrated with Shopify Markets, becoming the first to fully integrate with Shopify’s cross-border management tool, giving online retailers the power to scale internationally.

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The partnership between Nosto and Shopware is expected to help e-commerce companies unlock growth and provide them with the tools they need to succeed in the ever-evolving digital landscape.

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Sources: https://www.destinationcrm.com/Articles/ReadArticle.aspx?ArticleID=161035