Will Lynch
April 17, 2023

James Watt on a £5m Mission to Uncover the Next Billion-Dollar Brand: Meet the Judges!

James Watt on a £5m Mission to Uncover the Next Billion-Dollar Brand: Meet the Judges!

March 29, 2023
BrewDog co-founder James Watt has announced the addition of two new members to his advisory panel for The Next Unicorn, his search for the next billion-dollar business. Entrepreneur Codie Sanchez, founder of Contrarian Thinking, and comedian Dom Joly will join Watt in deciding which companies to invest £5 million of his own cash in.

BrewDog co-founder James Watt has announced the addition of two new members to his advisory panel for The Next Unicorn, his search for the next billion-dollar business. Entrepreneur Codie Sanchez, founder of Contrarian Thinking, and comedian Dom Joly will join Watt in deciding which companies to invest £5 million of his own cash in.


The Next Unicorn is a competition that will see Watt invest in the most promising start-up businesses. The competition is open to entrepreneurs from all over the world, with the winner receiving a £5 million investment from Watt.


Watt said: “I’m delighted to have Codie and Dom join me on the panel for The Next Unicorn. They both bring a wealth of experience and knowledge to the table and I’m looking forward to working with them to find the next billion-dollar business.”


Sanchez is an experienced entrepreneur and investor, having founded Contrarian Thinking, a venture capital firm that invests in early-stage companies. She has also been a judge on the BBC’s Dragons’ Den and is a regular speaker at industry events.


Joly is a comedian and close friend of Watt. He is also an experienced investor, having invested in a number of start-up businesses.


The competition is open to entrepreneurs from all over the world, with the winner receiving a £5 million investment from Watt. The competition is open to businesses in any sector, from technology to fashion, and Watt is looking for businesses that have the potential to become the next billion-dollar brand.


The competition is open for applications until the end of April 2021. The judging panel will then review the applications and select the most promising businesses to go through to the next round. The winner will be announced in June 2021.


Speaking about the competition, Watt said: “I’m looking for the next billion-dollar business and I’m confident that with the help of Codie and Dom, we’ll find it. I’m excited to see the applications and to work with the entrepreneurs to help them realise their potential.”


Sources: https://retailtimes.co.uk/brewdogs-james-watt-announces-judges-in-5m-search-for-next-billion-dollar-brand/