Coinbase Hires Ex-Shopify Exec to Oversee Canada Operations

Coinbase, one of the world's largest cryptocurrency exchanges, has hired a former Shopify executive to oversee its operations in Canada. The move comes as Coinbase continues to expand its presence in the country, which has become a hotbed for cryptocurrency activity.

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The new hire, Craig Miller, will serve as Coinbase's country manager for Canada. Miller previously worked at Shopify, where he was responsible for the company's merchant services division. Prior to that, he held senior positions at several other technology companies, including Microsoft and Amazon.

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In his new role, Miller will be responsible for overseeing Coinbase's operations in Canada, including its customer support, marketing, and business development efforts. He will also work closely with Coinbase's engineering and product teams to ensure that the company's platform is tailored to the needs of Canadian users.

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Coinbase has been expanding its presence in Canada over the past year, as the country has become an increasingly important market for cryptocurrency. In 2022, the company launched its services in Canada, allowing Canadian users to buy, sell, and trade cryptocurrencies on its platform.

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Since then, Coinbase has continued to expand its offerings in the country. In January 2023, the company announced that it would be adding support for several new cryptocurrencies, including Bitcoin Cash, Litecoin, and Ethereum Classic.

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The company has also been working to build relationships with Canadian regulators and financial institutions. In February 2023, Coinbase announced that it had received approval from the Ontario Securities Commission to operate as a registered dealer in the province.

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The move was seen as a significant step forward for Coinbase, as it allowed the company to offer its services to institutional investors in Canada. It also made Coinbase one of the first cryptocurrency exchanges to receive regulatory approval in the country.

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Coinbase's expansion in Canada comes as the country's cryptocurrency industry continues to grow. According to a report by the Bank of Canada, the country's cryptocurrency market is worth an estimated $15 billion, and is expected to continue to grow in the coming years.

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The report also noted that Canada has become a hub for cryptocurrency mining, with several large mining operations located in the country. This has led to a significant increase in demand for cryptocurrency-related services, including exchanges like Coinbase.

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With the addition of Miller to its team, Coinbase is well-positioned to continue its expansion in Canada. Miller's experience in the technology industry, combined with his knowledge of the Canadian market, will be a valuable asset to the company as it seeks to grow its presence in the country.
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Sources:

https://www.coindesk.com/coinbase-hires-ex-shopify-exec-to-oversee-canada-operations

https://www.bankofcanada.ca/wp-content/uploads/2022/11/fsr-november2022.pdf