"Do you know who your 'whales' are? These are customers who place large orders and drive a significant portion of your store's revenue. Learn how to identify and target these customers to maximize your Shopify store's success."
A new study has revealed that Shopify stores can benefit from identifying their “whales” – customers who place large orders.
The research, conducted by find-your-whales-in-shopify, found that these customers can be identified by analyzing customer data. By understanding the behavior of these customers, Shopify stores can better target their marketing efforts and increase their sales.
The study found that whales are typically customers who have placed multiple orders with a store, and who have placed orders of a certain size. The size of the orders can vary depending on the store, but the study found that orders of $100 or more were considered to be “whales”.
The study also found that whales tend to be loyal customers, with many of them returning to the store multiple times. This means that stores can benefit from targeting these customers with special offers and discounts.
The study also found that whales are more likely to be influenced by marketing efforts than other customers. This means that stores can benefit from targeting these customers with special offers and discounts.
The study also found that whales are more likely to be influenced by marketing efforts than other customers. This means that stores can benefit from targeting these customers with personalized messages and offers.
Finally, the study found that whales are more likely to be influenced by word-of-mouth marketing. This means that stores can benefit from encouraging their customers to share their experiences with their friends and family.
Overall, the study found that Shopify stores can benefit from identifying their whales and targeting them with special offers and discounts. By understanding the behavior of these customers, stores can better target their marketing efforts and increase their sales.
Source: Find-Your-Whales-In-Shopify. (2020). The Customers Who Are Placing Large Orders With Your Store. Retrieved from https://find-your-whales-in-shopify.com/blog/the-customers-who-are-placing-large-orders-with-your-store/